![](https://cdn.myportfolio.com/e964cb3481d212728040e5f9d7dfe3b9/01bc4110-f8f6-46ac-b470-d0a8260fbff8_rw_1920.png?h=7b472c742cc3acc22e7550460fa5f062)
My rebrand concept is for the Vermont Flannel Company. My goal was to go from old-folk, dated, & 'cheesy' to modern, fresh, and simple. With a more rustic feel, it appeals more to the company's home state: good ole' Vermont. A husband & wife family business, Vermont Flannel Company has been hand-making flannels here in the U.S. for over 25 years.
Logo
![](https://cdn.myportfolio.com/e964cb3481d212728040e5f9d7dfe3b9/5c130a03-c289-4a39-a375-72eaca4cce00_rw_1920.png?h=ee9c936a1d2cf4008ff26806ae34b5a9)
Packaging
![](https://cdn.myportfolio.com/e964cb3481d212728040e5f9d7dfe3b9/2375d2ca-9487-4011-bdd5-6780105f16d3_rw_1920.png?h=7c5bba26d6d900b1f37398a1df167f73)
![](https://cdn.myportfolio.com/e964cb3481d212728040e5f9d7dfe3b9/2a0dfba0-b261-4f18-848c-20de06ad9848_rw_1200.png?h=a1626418836925e59dd39c900cd8203f)
![](https://cdn.myportfolio.com/e964cb3481d212728040e5f9d7dfe3b9/c122af76-2065-4082-a385-742b8563de87_rw_1200.png?h=cff5dbaa14daa60ec34d76165cc6c4e2)
![](https://cdn.myportfolio.com/e964cb3481d212728040e5f9d7dfe3b9/c8302874-3e19-425b-b258-04acea25742f_rw_3840.png?h=cd5b6fe998f11c36ab7964b7597fd88e)
Store Front
![](https://cdn.myportfolio.com/e964cb3481d212728040e5f9d7dfe3b9/31c80573-cc35-48d0-ab3e-fe3055332bc2_rw_1920.png?h=7e93e396409da72f3818c04f9b49980b)
Web Interface
![](https://cdn.myportfolio.com/e964cb3481d212728040e5f9d7dfe3b9/d17c87cf-19e7-4128-b7bc-198f823c9fe7_rw_3840.png?h=a98c17d8c1cd81155f832e6626f80b33)
![](https://cdn.myportfolio.com/e964cb3481d212728040e5f9d7dfe3b9/b100cb90-3470-44b0-8876-87ca58eadf1c_rw_3840.png?h=f88427de7663b78b2f9e10a0344fec9e)
Marketing
![](https://cdn.myportfolio.com/e964cb3481d212728040e5f9d7dfe3b9/661a7b38-e99c-4d66-97cc-eca75b7bfb18_rw_3840.png?h=e542d3492ed3d16757fba7214204085a)
Process
![](https://cdn.myportfolio.com/e964cb3481d212728040e5f9d7dfe3b9/50aa426a-bf66-4485-906a-a72a4327dba0_rw_1200.png?h=cadad8263efd8da34f48b4892747332e)
![](https://cdn.myportfolio.com/e964cb3481d212728040e5f9d7dfe3b9/a18f4faa-a261-42f1-a656-c03e563753f2_rw_1200.png?h=a1f34404c5e72edf32c3307f9af88a87)
![](https://cdn.myportfolio.com/e964cb3481d212728040e5f9d7dfe3b9/5dcda6ef-de9e-4e56-84fc-dcb54326405e_rw_1200.png?h=3ddd601d4e50b402e07278c53cd4b98b)
![](https://cdn.myportfolio.com/e964cb3481d212728040e5f9d7dfe3b9/a9d2914a-95b2-42c4-be63-acf1e61138b5_rw_1920.jpg?h=98db9485c6f1e8f50378d718a47bd600)